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Примечания книги
1
Zaroban, Stefany. “US e-commerce sales grow 15.6 % in 2016.” Digital Commerce 360. February 17, 2017. https://www.digitalcommerce360.com/2017/02/17/us-e-commerce-sales-grow-156-2016/.
2
“2017 Top 250 Global Powers of Retailing.” National Retail Federation. January 16, 2017. https://nrf.com/news/2017-top-250-global-powers-of-retailing.
3
Последняя миля – канал, соединяющий конечное (клиентское) оборудование с узлом доступа провайдера (оператора связи). Например, при предоставлении услуги подключения к сети последняя миля – участок от порта коммутатора провайдера на его узле связи до порта маршрутизатора клиента в его офисе.
Современные технологии передачи данных и связи позволяют обеспечивать высокоскоростную передачу данных на дальних расстояниях. Однако эти решения хороши только для соединения крупных узлов сети; как правило, такими узлами являются провайдеры. Применение таких сложных высокоскоростных решений для связи узлов и конечных потребителей (связь интернет-провайдеров и абонентов) экономически невыгодно. Поэтому перед провайдерами возникла проблема «последней мили» – необходимость дешево и просто обеспечить абонентов быстрым доступом в интернет. Прим. ред.
4
Высадка в Нормандии, или операция «Нептун», – морская десантная операция, проведенная 6 июня 1944 года в Нормандии во время Второй мировой войны силами США, Великобритании, Канады и их союзников против Германии. Прим. ред.
5
Yahoo! Finance. https://finance.yahoo.com/.
6
В 2018 г. Джефф Безос возглавил рейтинг самых богатых людей планеты. Прим. ред.
7
“The World’s Billionaires.” Forbes. March 20, 2017. https://www.forbes.com/billionaires/list/.
8
Amazon.com, Inc., FY16-Q4 for the Period Ending December 31, 2016 (filed February 2, 2017), p. 13, from Amazon.com, Inc. website. http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-reportsother.
9
“Here Are the 10 Most Profitable Companies.” Forbes. June 8, 2016. http://fortune.com/2016/06/08/fortune-500-most-profitable-companies-2016/.
10
Miglani, Jitender. “Amazon vs Walmart Revenues and Profits 1995–2014.” Revenues and Profits. July 25, 2015. https://revenuesandprofits.com/amazon-vs-walmart-revenues-and-profits-1995-2014/.
11
FY16-Q4 for the Period Ending December 31, 2016.
12
“Apple Reports Fourth Quarter Results.” Apple Inc. October 25, 2016. http://www.apple.com/newsroom/2016/10/apple-reports-fourth-quarter-results.html.
13
Wang, Christine. “Apple’s cash hoard swells to record $246.09 billion.” CNBC. January 31, 2017. http://www.cnbc.com/2017/01/31/apples-cash-hoard-swells-to-record-24609-billion.html.
14
“Denmark GDP 1960–2017.” Trading Economics. 2017. http://www.tradingeconomics.com/denmark/gdp.
15
“Current World Population.” Worldometers. April 25, 2017.
16
Facebook, Inc. https://newsroom.fb.com/company-info/.
17
Ng, Alfred. “Facebook, Google top out most popular apps in 2016.” CNET. December 28, 2016. https://www.cnet.com/news/facebook-google-top-out-uss-most-popular-apps-in-2016/.
18
Stewart, James B. “Facebook Has 50 Minutes of Your Time Each Day. It Wants More.” New York Times. May 5, 2016. https://www.nytimes.com/2016/05/06/business/facebook-bends-the-rules-of-audience-engagement-to-its-advantage.html?_r=0.
19
Lella, Adam, and Andrew Lipsman. “2016 U.S. Cross-Platform Future in Focus.” comScore. March 30, 2016. https://www.comscore.com/Insights/Presentations-and-Whitepapers/2016/2016-US-Cross-Platform-Future-in-Focus.
20
Ghoshal, Abhimanyu. “How Google handles search queries it’s never seen before.” The Next Web. October 26, 2015. https://thenextweb.com/google/2015/10/26/how-google-handles-search-queries-its-never-seen-before/#.tnw_Ma3rOqjl.
21
“Alphabet Announces Third Quarter 2016 Results.” Alphabet Inc. October 27, 2016. https://abc.xyz/investor/news/earnings/2016/Q3_alphabet_earnings/.
22
Lardinois, Frederic. “Google says there are now 2 billion active Chrome installs.” TechCrunch. November 10, 2016. https://techcrunch.com/2016/11/10/google-says-there-are-now-2-billion-active-chrome-installs/.
23
Forbes. May, 2016. https://www.forbes.com/companies/general-motors/.
24
Facebook, Inc. https://newsroom.fb.com/company-info/.
25
Yahoo! Finance. https://finance.yahoo.com/.
26
Группа десяти (G10), или «Большая десятка», – государства (изначально десять), подписавшие в 1962 году парижское Генеральное соглашение о займах. Сегодня в G10 входит 11 стран: Бельгия, Канада, Франция, Германия, Италия, Япония, Нидерланды, Великобритания, США, Швеция, Швейцария. Прим. ред.
27
Yahoo! Finance. https://finance.yahoo.com/.
28
“Report for Selected Countries and Subjects.” International Monetary Fund. October, 2016. http://bit.ly/2eLOnMI.
29
Soper, Spencer. “More Than 50 % of Shoppers Turn First to Amazon in Product Search.” Bloomberg. September 27, 2016. https://www.bloomberg.com/news/articles/2016-09-27/more-than-50-of-shoppers-turn-first-to-amazon-in-product-search.
30
Отсылка к популярному роману американской писательницы Сьюзан Коллинз. Прим. ред.
31
“Sizeable gender differences in support of bans on assault weapons, large clips.” Pew Research Center. August 9–16, 2016. http://www.people-press.org/2016/08/26/opinions-on-gun-policy-and-the-2016-campaign/augustguns_6/.
32
“Sizeable gender differences in support of bans on assault weapons, large clips.” Pew Research Center. August 9–16, 2016. http://www.people-press.org/2016/08/26/opinions-on-gun-policy-and-the-2016-campaign/augustguns_6/.
33
Gajanan, Mahita. “More Than Half of the Internet’s Sales Growth Now Comes From Amazon.” Fortune. February 1, 2017. http://fortune.com/2017/02/01/amazon-online-sales-growth-2016/.
34
Amazon. 2016 Annual Report. February 10, 2017. http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-sec&control_selectgroup=Annual%20Filings#14806946.
35
“US Retail Sales, Q1 2016-Q4 2017 (trillions and % change vs. same quarter of prior year).” eMarketer. February 2017. http://dashboard-na1.emarketer.com/numbers/dist/index.html#/584b26021403070290f93a2d/5851918a0626310a2c186ac2.
36
Weise, Elizabeth. “That review you wrote on Amazon? Priceless.” USA Today. March 20, 2017. https://www.usatoday.com/story/tech/news/2017/03/20/review-you-wrote-amazon-priceless/99332602/.
37
Издана на русском языке: Стоун Б. Джефф Безос и эра Amazon. М.: Азбука Бизнес, Азбука-Аттикус, 2014.
38
Kim, Eugene. “This Chart Shows How Amazon Could Become the First $1 Trillion Company.” Business Insider. December 7, 2016. http://www.businessinsider.com/how-amazon-could-become-the-first-1-trillion-business-2016-12.
39
The Cambridge Encyclopedia of Hunters and Gatherers. Edited by Richard B. Lee and Richard Daly (Cambridge University Press: 2004). “Introduction: Foreigners and Others.”
40
Taylor, Steve. “Why Men Don’t Like Shopping and (Most) Women Do: The Origins of Our Attitudes Toward Shopping.” Psychology Today. February 14, 2014. https://www.psychologytoday.com/blog/out-the-darkness/201402/why-men-dont-shopping-and-most-women-do.
41
“Hunter gatherer brains make men and women see things differently.” Telegraph. July 30, 2009. http://www.telegraph.co.uk/news/uknews/5934226/Hunter-gatherer-brains-make-men-and-women-see-things-differently.html.
42
Van Aswegen, Anneke. “Women vs. Men – Gender Differences in Purchase Decision Making.” Guided Selling. October 29, 2015. http://www.guided-selling.org/women-vs-men-gender-differences-in-purchase-decision-making.
43
Duenwald, Mary. “The Psychology of … Hoarding.” Discover. October 1, 2004. http://discovermagazine.com/2004/oct/psychology-of-hoarding.
44
“Number of Americans with Diabetes Projected to Double or Triple by 2050.” Centers for Disease Control and Prevention. October 22, 2010. https://www.cdc.gov/media/pressrel/2010/r101022.html.
45
“Paul Pressler Discusses the Impact of Terrorist Attacks on Theme Park Industry.” CNN.com/Transcripts. October 6, 2001. http://transcripts.cnn.com/TRANSCRIPTS/0110/06/smn.26.html.
46
“Euro rich list: The 48 richest people in Europe.” New European. February 26, 2017. http://www.theneweuropean.co.uk/culture/euro-rich-list-the-48-richest-people-in-europe-1-4906517.
47
СЕО – генеральный директор компании. Прим. ред.
48
“LVMH: Luxury’s Global Talent Academy.” The Business of Fashion. April 25, 2017. https://www.businessoffashion.com/community/companies/lvmh.
49
Fernando, Jason. “Home Depot Vs. Lowes: The Home Improvement Battle.” Investopedia. July 7, 2015.
50
Bleakly, Fred R. “The 10 Super Stocks of 1982.” New York Times. January 2, 1983. http://www.nytimes.com/1983/01/02/business/the-10-super-stocks-of-1982.html?pagewanted=all.
51
Friedman, Josh. “Decade’s Hottest Stocks Reflect Hunger for Anything Tech.” Los Angeles Times. December 28, 1999. http://articles.latimes.com/1999/dec/28/business/fi-48388.
52
Recht, Milton. “Changes in the Top Ten US Retailers from 1990 to 2012: Six of the Top Ten Have Been Replaced.” Misunderstood Finance. October 21, 2013. http://misunderstoodfinance.blogspot.com.co/2013/10/changes-in-top-ten-us-retailers-from.html.
53
Farfan, Barbara. “Largest US Retail Companies on 2016 World’s Biggest Retail Chains List.” The Balance. February 13, 2017. https://www.thebalance.com/largest-us-retailers-4045123.
54
Kim, Eugene. “Amazon Sinks on Revenue Miss.” Business Insider. February 2, 2017. http://www.businessinsider.com/amazon-earnings-q4-2016-2017-2.
55
Miglani, Jitender. “Amazon vs Walmart Revenues and Profits 1995–2014.” July 25, 2015. Revenues and Profits. http://revenuesandprofits.com/amazon-vs-walmart-revenues-and-profits-1995-2014/.
56
Baird, Nikki. “Are Retailers Over-Promoting for Holiday 2016?” Forbes. December 16, 2016. https://www.forbes.com/sites/nikkibaird/2016/12/16/are-retailers-over-promoting-for-holiday-2016/#53bb6fbb3b8e.
57
Leibowitz, Josh. “How Did We Get Here? A Short History of Retail.” LinkedIn. June 7, 2013. https://www.linkedin.com/pulse/20130607115409-12921524-how-did-we-get-here-a-short-history-of-retail.
58
Skorupa, Joe. “10 Oldest U.S. Retailers.” RIS. August 19, 2008. https://risnews.com/10-oldest-us-retailers.
59
Feinberg, Richard A., and Jennifer Meoli. “A Brief History of the Mall.” Advances in Consumer Research 18 (1991): 426–27. Acessed April 4, 2017. http://connection.ebscohost.com/c/articles/6522222/brief-history-mall.
60
Ho, Ky Trang. “How to Profit from the Death of Malls in America.” Forbes. December 4, 2016. https://www.forbes.com/sites/trangho/2016/12/04/how-to-profit-from-the-death-of-malls-in-america/#7732f3cc61cf.
61
“A Timeline of the Internet and E-Retailing: Milestones of Influence and Concurrent Events.” Kelley School of Business: Center for Education and Research in Retailing.
62
Nazaryan, Alexander. “How Jeff Bezos Is Hurtling Toward World Domination.” Newsweek. July 12, 2016. http://www.newsweek.com/2016/07/22/jeff-bezos-amazon-ceo-world-domination-479508.html.
63
Концепция «длинный хвост» описывает новую модель бизнеса, ориентированную на продажу продуктов и услуг, нацеленных на узкие, нишевые аудитории, которые оказались в хвосте кривой спроса; концепция сформулирована Крисом Андерсоном. Подробнее об этом см. Андерсон К. Длинный хвост. Эффективная модель бизнеса в интернете. М.: Манн, Иванов и Фербер, 2012. Прим. ред.
64
“Start Selling Online – Fast.” Amazon.com, Inc. https://services.amazon.com/selling/benefits.htm.
65
“US Retail Sales, Q1 2016-Q4 2017.” eMarketer. January 2017. http://totalaccess.emarketer.com/Chart.aspx?R=204545&dsNav=Ntk: basic%7cdepartment+of+commerce%7c1%7c,Ro:-1,N:1326,Nr: NOT(Type%3aComparative+Estimate)&kwredirect=n.
66
Del Rey, Jason. “Amazon has at least 66 million Prime members but subscriber growth may be slowing.” Recode. February 3, 2017. https://www.recode.net/2017/2/3/14496740/amazon-prime-membership-numbers-66-million-growth-slowing.
67
Gajanan, Mahita. “More Than Half of the Internet’s Sales Growth Now Comes From Amazon.” Fortune. February 1, 2017. http://fortune.com/2017/02/01/amazon-online-sales-growth-2016/.
68
Cassar, Ken. “Two extra shopping days make 2016 the biggest holiday yet.” Slice Intelligence. January 5, 2017. https://www.rakutenintelligence.com/industries/retailers.
69
Cone, Allen. “Amazon ranked most reputable company in U.S. in Harris Poll.” UPI. February 20, 2017. http://www.upi.com/Top_News/US/2017/02/20/Amazon-ranked-most-reputable-company-in-US-in-Harris-Poll/6791487617347/.
70
“Amazon’s Robot Workforce Has Increased by 50 Percent.” CEB Inc. December 29, 2016. https://www.cebglobal.com/talentdaily/amazons-robot-workforce-has-increased-by-50-percent/.
71
Takala, Rudy. “Top 2 U.S. Jobs by Number Employed: Salespersons and Cashiers.” CNS News. March 25, 2015. http://www.cnsnews.com/news/article/rudy-takala/top-2-us-jobs-number-employed-salespersons-and-cashiers.
72
“Teach Trends.” National Center for Education Statistics. https://nces.ed.gov/fastfacts/display.asp?id=28.
73
Full transcript: Internet Archive founder Brewster Kahle on Recode Decode. Recode. March 8, 2017. https://www.recode.net/2017/3/8/14843408/transcript-internet-archive-founder-brewster-kahle-wayback-machine-recode-decode.
74
Amazon Dash is a button you place anywhere in your home that connects to the Amazon app through Wi-Fi for one-click ordering. https://www.amazon.com/Dash-Buttons/b?ie=UTF8&node=10667898011.
75
http://www.businessinsider.com/amazon-prime-wardrobe-2017-6.
76
Daly, Patricia A. “Agricultural employment: Has the decline ended?” Bureau of Labor Statistics. November 1981. https://stats.bls.gov/opub/mlr/1981/11/art2full.pdf.
77
Hansell, Saul. “Listen Up! It’s Time for a Profit; A Front-Row Seat as Amazon Gets Serious.” New York Times. May 20, 2001. http://www.nytimes.com/2001/05/20/business/listen-up-it-s-time-for-a-profit-a-front-row-seat-as-amazon-gets-serious.html.
78
Yahoo! Finance. https://finance.yahoo.com/.
79
Damodaran, Aswath. “Enterprise Value Multiples by Sector (US).” NYU Stern. January 2017. http://pages.stern.nyu.edu/~adamodar/New_Home_Page/datafile/vebitda.html.
80
Nelson, Brian. “Amazon Is Simply an Amazing Company.” Seeking Alpha. December 6, 2016. https://seekingalpha.com/article/4028547-amazon-simply-amazing-company.
81
“Wal-Mart Stores’ (WMT) CEO Doug McMillon on Q1 2016 Results – Earnings Call Transcript.” Seeking Alpha. May 19, 2015. https://seekingalpha.com/article/3195726-wal-mart-stores-wmt-ceo-doug-mcmillon-on-q1-2016-results-earnings-call-transcript?part=single.
82
Rego, Matt. “Why Walmart’s Stock Price Keeps Falling (WMT).” Seeking Alpha. November 11, 2015. http://www.investopedia.com/articles/markets/111115/why-walmarts-stock-price-keeps-falling.asp.
83
Rosoff, Matt. “Jeff Bezos: There are 2 types of decisions to make, and don’t confuse them.” Business Insider. April 5, 2016. http://www.businessinsider.com/jeff-bezos-on-type-1-and-type-2-decisions-2016-4.
84
Хоум-ран – удар в бейсболе, при котором мяч вылетает за пределы игрового поля. Прим. ред.
85
Amazon.com. 2016 Letter to Shareholders. Accessed April 25, 2017. http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-reportsannual.
86
Bishop, Todd. “The cost of convenience: Amazon’s shipping losses top $7B for first time.” GeekWire. February 9, 2017. http://www.geekwire.com/2017/true-cost-convenience-amazons-annual-shipping-losses-top-7b-first-time/.
87
Letter to Shareholders.
88
Stanger, Melissa, Emmie Martin, and Tanza Loudenback. “The 50 richest people on earth.” Business Insider. January 26, 2016. http://www.businessinsider.com/50-richest-people-on-earth-2016-1.
89
“The Global Unicorn Club.” CB Insights. https://www.cbinsights.com/research-unicorn-companies.
90
Amazon.com. FY16-Q4 for the Period Ending December 31, 2016 (filed February 2, 2017), p. 13, from Amazon.com, Inc. website. http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-reportsother.
91
Goodkind, Nicole. “Amazon Beats Apple as Most Trusted Company in U.S.: Harris Poll.” Yahoo! Finance. February 12, 2013. http://finance.yahoo.com/blogs/daily-ticker/amazon-beats-apple-most-trusted-company-u-harris-133107001.html.
92
Adams, Susan. “America’s Most Reputable Companies, 2015.” Forbes. May 13, 2015. https://www.forbes.com/sites/susanadams/2015/05/13/americas-most-reputable-companies-2015/#4b231fd21bb6.
93
Dignan, Larry. “Amazon posts its first net profit.” CNET. February 22, 2002. https://www.cnet.com/news/amazon-posts-its-first-net-profit/.
94
Amazon.com. 2015 Q1-Q3 Quarterly Reports. Accessed April 7, 2017. http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-sec&control_selectgroup=Quarterly%20Filings#10368189.
95
King, Hope. “Amazon’s $160 billion business you’ve never heard of.” CNN Tech. November 4, 2015. http://money.cnn.com/2015/11/04/technology/amazon-aws-160-billion-dollars/.
96
http://www.marketwatch.com/investing/stock/twtr/financials.
97
L2 Inc. “Scott Galloway: This Is the Top of the Market.” L2 Inc. February 16, 2017. https://www.youtube.com/watch?v=uIXJNt-7aY4&t=1m8s.
98
https://www.nytimes.com/2017/06/16/business/dealbook/amazon-whole-foods.html?_r=0.
99
Rao, Leena. “Amazon Prime Now Has 80 Million Members.” Fortune. April 25, 2017. http://fortune.com/2017/04/25/amazon-prime-growing-fast/.
100
Griffin, Justin. “Have a look inside the 1-million-square-foot Amazon fulfillment center in Ruskin.” Tampa Bay Times. March 30, 2016. http://www.tampabay.com/news/business/retail/have-a-look-inside-the-1-million-square-foot-amazon-fulfillment-center-in/2271254.
101
Tarantola, Andrew. “Amazon is getting into the oceanic freight shipping game.” Engadget. January 14, 2016. https://www.engadget.com/2016/01/14/amazon-is-getting-into-the-oceanic-freight-shipping-game/.
102
Tarantola, Andrew. “Amazon is getting into the oceanic freight shipping game.” Engadget. January 14, 2016. https://www.engadget.com/2016/01/14/amazon-is-getting-into-the-oceanic-freight-shipping-game/.
103
Yahoo! Finance. https://finance.yahoo.com/.
104
Kapner, Suzanne. “Upscale Shopping Centers Nudge Out Down-Market Malls.” Wall Street Journal. April 20, 2016. https://www.wsj.com/articles/upscale-shopping-centers-nudge-out-down-market-malls-1461193411?ru=yahoo?mod=yahoo_itp.
105
https://www.nytimes.com/2017/06/16/business/dealbook/amazon-whole-foods.html?_r=0.
106
https://www.nytimes.com/2017/06/16/business/dealbook/amazon-whole-foods.html?_r=0.
107
https://www.recode.net/2017/3/8/14850324/amazon-books-store-bellevue-mall-expansion.
108
Поп-ап стор – временная торговая площадка, открываемая на ограниченный период (день, неделю, месяц) в целях повышения продаж и привлечения новых покупателей. Даты открытия и закрытия оглашаются заранее и обычно приурочиваются к значимому событию. Прим. ред.
109
Addady, Michal. “Here’s How Many Pop-Up Stores Amazon Plans to Open.” Fortune. September 9, 2016. http://fortune.com/2016/09/09/amazon-pop-up-stores/.
110
Carrig, David. “Sears, J.C. Penney, Kmart, Macy’s: These retailers are closing stores in 2017.” USA Today. May 9, 2017. https://www.usatoday.com/story/money/2017/03/22/retailers-closing-stores-sears-kmart-jcpenney-macys-mcsports-gandermountian/99492180/.
111
http://clark.com/shopping-retail/confirmed-jcpenney-stores-closing/.
112
WhatIs.com. “Bom File Format.” http://whatis.techtarget.com/fileformat/BOM-Bill-of-materials-file.
113
Айн Рэнд (настоящее имя Алиса Розенбаум; 1905–1982) – американская писательница и философ. Создатель философского направления объективизма, основанного на принципах индивидуализма и разумного эгоизма в противовес коллективизму. Защищала неограниченный капитализм и единственной правомерной функцией государства считала защиту прав человека (в том числе права собственности). Ее перу принадлежат романы «Источник» (1943), «Атлант расправил плечи» (1957) и др., а также философские труды: «Добродетель эгоизма» (1964), «Капитализм: неизвестный идеал» (1966), «Новые левые: антииндустриальная революция» (1971) и др. Прим. ред.
114
Дарт Мол – персонаж телеэпопеи «Звездные войны», темный владыка ситхов. Прим. ред.
115
Coster, Helen. “Diapers.com Rocks Online Retailing.” Forbes. April 8, 2010. https://www.forbes.com/forbes/2010/0426/entrepreneurs-baby-diapers-e-commerce-retail-mother-lode.html.
116
Wauters, Robin. “Confirmed: Amazon Spends $545 Million on Diapers.com Parent Quidsi.” TechCrunch. November 8, 2010. https://techcrunch.com/2010/11/08/confirmed-amazon-spends-545-million-on-diapers-com-parent-quidsi/.
117
L2 Inc. “Jet.com: The $3B Hair Plugs.” L2 Inc. August 9, 2016. https://www.youtube.com/watch?v=6rPEhFTFE9c.
118
Jhonsa, Eric. “Jeff Bezos’ Letter Shines a Light on How Amazon Sees Itself.” Seeking Alpha. April 6, 2016. https://seekingalpha.com/article/3963671-jeff-bezos-letter-shines-light-amazon-sees#alt2.
119
Boucher, Sally. “Survey of Affluence and Wealth.” WealthEngine. May 2, 2014. https://www.wealthengine.com/resources/blogs/one-one-blog/survey-affluence-and-wealth.
120
Shi, Audrey. “Amazon Prime Members Now Outnumber Non-Prime Customers.” Fortune. July 11, 2016. http://fortune.com/2016/07/11/amazon-prime-customers/.
121
L2 Inc. “Scott Galloway: Innovation Is a Snap.” L2 Inc. October 13, 2016. https://www.youtube.com/watch?v=PhB8n-ExMck.
122
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